Prompt Engineering for AI: What It Is and How to Achieve Strong Results from AI Systems

Artificial intelligence tools are widely available today, assisting with tasks such as writing, coding, and creating images. Examples include ChatGPT, AutoGPT, Midjourney, DALL-E, and GitHub Copilot. However, some users obtain superior outcomes compared to others. The key factor lies in the quality of the input provided, known as the prompt. Crafting effective prompts is termed prompt engineering.

What Is Prompt Engineering?

Prompt engineering involves designing inputs carefully to obtain improved outputs from AI systems. Companies developing AI, such as OpenAI and Google, employ prompt engineers to enhance their models. Some individuals even sell well-crafted prompts for tools like Midjourney on platforms like Etsy.

In essence, AI follows the principle of “poor input leads to poor output.” Effective prompt engineering depends heavily on providing sufficient context.

The Role of Context in AI

Context significantly affects AI results. For instance, searching for “donut” on Google yields varied outcomes, such as recipes, images, or purchase locations, due to limited details. Google may incorporate search history or location, but without specificity, results remain broad.

If seeking a tutorial on modeling a donut in Blender, a vague query like “donut” fails. A precise query, such as “tutorial for donut Blender3D,” delivers relevant results.

AI operates similarly: adequate context is essential for desired outputs.

Prompt Engineering for Chat Applications

ChatGPT produces impressive text with well-structured sentences, but accuracy can vary. For historical essays, outputs may sound professional yet contain factual errors. For example, requesting a 2000-word essay on “the fall of China” might generate content that mixes events or dates incorrectly, as the AI combines sources without discerning specifics.

To improve results, engage in a conversation: provide details gradually before the main request. Refine questions and add context iteratively.

Example: For a paragraph on NDC Conferences in a trip report, avoid a direct request. First, clarify what NDC refers to (e.g., Norwegian Developers Conference) and build context.

Prompt example in simple English: “What do you know about NDC Conferences? They are tech events in Norway focused on software development.”

Follow-up: “Now, write a short paragraph for a trip report about attending NDC Oslo, highlighting key sessions on AI.”

For job interview tips, a generic prompt like “Give me tips for a job interview” yields basic advice. A specific one improves relevance.

Prompt example: “I am interviewing for a software developer role at an AI startup. Provide preparation tips, including technical questions and company research.”

This approach mirrors consulting an expert personally for tailored guidance, rather than addressing a large audience.

Prompt Engineering for Art Applications

Stable diffusion tools produce varied artwork quality based on prompts. A simple input like “dog” in Night Café might generate odd, colorful images unrelated to intent.

To achieve a realistic photo of a German Shepherd in a park on a sunny day, describe details explicitly.

Prompt example: “Photorealistic image of an adult German Shepherd dog sitting in a green park on a sunny day, high resolution, natural lighting.”

Many art tools limit character count, so be concise yet descriptive. Refine prompts through iterations, remixing outputs.

Creating high-quality art requires time, multiple attempts, and prompt adjustments. Some users invest hours to produce exceptional pieces.

Prompt Engineering for Code

For tools like GitHub Copilot, context is crucial, including file extensions, project code, prior suggestions, and comments.

Break complex tasks into smaller parts with detailed comments.

Instead of “// reverse a sentence” in JavaScript, provide step-by-step guidance.

Prompt example in Python (as a comment):

Function to reverse a sentence: split into words, reverse the list, join back into a string.

def reverse_sentence(sentence):

In C#:

// Method to reverse a sentence: split by space, reverse array, join with space.

public string ReverseSentence(string sentence) {

}

GitHub Copilot considers the entire context, unlike chat tools that prioritize recent inputs.

Tips for Effective Prompt Engineering

Obtaining strong AI results depends on your inputs. Follow these guidelines:

  • Offer clear context with examples and goals.
  • Be specific, noting the target audience if applicable.
  • Divide problems into manageable steps.
  • Ask questions clearly; clarify if outputs are incorrect.
  • Rephrase and refine prompts as needed.

Always verify AI outputs, especially code and facts, to ensure accuracy and functionality. You remain responsible for the final use of any generated content.

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